Communications & Launch Programs

Led team launch of new solutions brand, including an app, interactive websites, videos, messaging, and more to drive excitement around the brand and equip employees to share the story.

Launched employee advocacy program to drive internal awareness and build community, as well as to enable employees to share content from the brand, resulting in over 43,000 social shares, 128,000 social clicks, and 35 million social impressions of brand content across Twitter, Facebook, and LinkedIn in the first year.