Personal PR

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Where’s the Line? Professional Gets Personal for Women

Thursday, June 4th, 2009

In the world of personal branding, the emphasis on branding your name is understandably strong. One of the first steps to branding yourself online is always to snag your name’s URL – or the closest substitute you can find. To market yourself, your brand name, online, your best bet is to write, [...]

What the Personal Branding Debate Can Teach Us about PR, Social Media & Ourselves

Friday, May 8th, 2009

Every once in a while, I see some form of this debate roll around the social media sphere. It’s an interesting debate, carried through scholarly literature to the blogosphere to conversations I come across on Twitter.
The other night, I came across a group of my Twitter peers debating the relevance and authenticity of personal branding, [...]

This Changes Everything.

Friday, December 12th, 2008

Yesterday, I got to experience in person the miracle of birth as my best friend delivered her second daughter after 18 hours of incredibly painful, unmedicated labor. Back labor. If you want to know more about it, Google it, and I’ll spare you the details. But suffice it to say, it was a rough night [...]

Social Media Reality Check: How Deep is Your Brand?

Tuesday, October 28th, 2008

In case you missed the news, social media is officially mainstream! OK, so the announcement may not have you jumping up and down or ringing up everyone you know – not even grandma – because it hardly constitutes news. In fact, research shows that 60% of web users access social networks at work. Social networking [...]

Use Your Voice to Make a Difference

Friday, August 15th, 2008

In the hustle and bustle, sometimes, it’s easy to get so busy we lose sight of the important things. Relationships. Action. Change. Impact.
But sometimes, the smallest things can help literally change the world.
That’s why I participate in Blog Action Day. This year, the focus is poverty. On October 15, bloggers from across the globe will [...]

Putting the Meaning Back in Social Media

Friday, August 8th, 2008

When it comes to social media, I’m so deep in, sometimes it’s hard to stop and think, are they getting what I’m saying? The reality struck me yesterday sitting in an Internet team meeting with a web developer. I was totally cruising along with the whole “single sign on” conversation until he started waxing philosophical [...]

To Knol or Not to Knol?

Thursday, July 24th, 2008

That is the question of the day, isn’t it? With so much talk about whether or not this new service is the Wikipedia-killer or a threat to Squidoo, thought-leaders (and potential experts) everywhere have to be turning that question over in their minds.
I have to say, I certainly am. The problem is, Knol is such [...]

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