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You’re an expert, right? Well, everyone’s an expert at something, as Peter Shankman reminds us.
Maybe you’re an expert at being an entry-level Gen Y worker, or on the other hand, you’re a Boomer who’s great at being fed up with those young demanding types. Perhaps you’re a seasoned parent or an expert job-hopper. Could be you’ve spent years fine-tuning the art of the elevator pitch or you’ve got the art of flambé down pat. Maybe you’re an expert at marketing or knitting or pet care.
Doesn’t matter. You’re an expert at something, so why not share your expertise with the world? The only question is: how?
If you’re a blogger, changes are, you’ve got a pretty good hold on whatever you’re an expert at. Congrats! Now it’s time to take that expertise to the next level with ninja-like Personal PR skills. It’s a fine art to hone and pitch your expertise. And the skill-set is ever-evolving in a new media world:
- Linking like a master networker
- Befriending top bloggers
- Building relationships through reader contact
- Making your comments section a conversation
- Using the powerful golden rule of blogging
- Knowing what comments not to post
And that’s just a start. Trust me, there’s always more to learn.
Today’s tip can help you break beyond the world of social media and self publishing to dip into the powerful world of the traditional media. Are you thinking, well I may be an expert at how to cultivate beautiful roses, but I’m not PR guru.
Luckily for you, the skills of media relations are also ever-evolving along with the world of social media. Every day, new tools are emerging to help connect people, and it just so happens that one new great tool can help you connect with the gatekeepers to the traditional media: reporters
You can help a reporter, literally, by signing up for this free service that will e-mail you queries each day that you can skim. If you see a request for a quote in your expertise, you simply e-mail your responses in. It’s as simple as that.
So go ahead. Help a reporter. Who knows, you may just end up helping yourself or your business a little along the way.
Want more tips and tools like these? Sign up today and get a free subscription to Personal PR.
Tiffany:
The various tips you provided regarding blogging I found very helpful. I have been an avid blog reader for several years now but have finally launched my own blog only a couple weeks ago. I continue to mature the blog by adding content, adjusting it, networking, and getting used to setting aside time to blog.
I looked through all of the links you provided to previous posts and found each link helpful. I have already begun implementing several of your tips.
Thank you for taking the time, both with this post and the previous links you provided, to help the blogging community, ranging from new to experienced bloggers.
-Justin Levy
@ Justin – Thanks so much for the encouragement! Doesn’t matter how long you’ve been doing this, it always means so much to hear how my hard work is really helping my readers! Also good to know these tips help a range of levels of bloggers. Thanks again!
Tiffany, I wish to join Justin. Your work is really useful for us, your readers!!!
I am going to sign for this free service right now. Thanks for providing this link. I like your posts and any topic you are writing about.